Digital marketing is a field that is growing rapidly. Many students are pursuing it not only because it is popular but also has a huge scope in the future. Many companies are looking for individuals who are good at digital marketing. This is why many people are pursuing formal education in digital marketing by studying for a marketing degree online or on campus. Here are some colleges that offer digital marketing courses.
Liberty University
If you want to pursue a career in digital marketing, then the Bachelor of Science in Business Administration at Liberty University is a good degree to pursue. It makes sure that students graduate with good knowledge of digital marketing, analytics, and strategies. They not only teach students theory but also help them prepare the skill set required to work in the industry as soon as they step out of college.
Bellevue College
Bellevue College is another popular name when it comes to digital marketing. This college offers a hybrid model of study by offering some classes on campus and the rest online. This makes studies less stressful and consequently allows students to develop an interest in the subject. The Bellevue College offers a Bachelor of Applied Sciences in digital marketing which is extremely useful in honing digital marketing skills.
Old Dominion University
If you want to pursue a career as a marketing strategist or a market research analyst then you need a BSBA (Bachelors of Science in Business Administration). This degree is offered at Old Dominion University. This school offers students to learn at their own comfort, and they have online as well as on-campus classes, so you should definitely consider applying.
Many students hesitate to apply to certain universities because they do not have experience writing an admission essay. However, they can opt for an essay online help to write a good essay. They have a wide variety of courses that keep students updated related to the emerging channels of marketing like social media marketing and multinational marketing.
University of Toledo
The University of Toledo offers students a bachelor’s degree in Digital marketing. The degree is specific and offers streamlined studies for students who have a passion for digital marketing and want to pursue it as a profession.
Students are taught the importance of digital media and how it differs from conventional media. They help students innovate, come up with new ideas and allow them to use their creativity in assignments and projects. They also cover marketing analytics and strategies, social media, and information technology.
Rasmussen University
If you are looking for a degree only in marketing and not business administration then Rasmussen University offers a bachelor’s degree in marketing. You can then specialize in digital marketing. Since the degree is specific to marketing it offers students a better learning experience of the current avenues of marketing, trends, and creative content.
They also prepare students for the professional world by offering courses in public relations, market research, content creation, marketing strategies, and SEO which are fundamental concepts rarely focused on degrees of Business Administration.
Full Sail University
This university is located in Florida, and it offers a Digital marketing Bachelor of science. The main aim of this degree is to help students understand the digital marketing landscape and come up with online creative content for different industries. It focuses on the importance of having customized content for every industry. They also have fundamental courses for SEO and email marketing.
University of Wisconsin Stout
This university is famous for its BS in Digital Marketing Technology. While we are moving from traditional marketing channels to digital marketing channels, we also need to ensure that the technology required for digital marketing is also up-to-date. Students who are eager to learn about the emerging technological advancements in the field of digital marketing can take up this degree to pursue a career as a digital marketing technologist.
Colorado State University Global
The university offers a bachelor’s degree in marketing and students can specialize in digital marketing. This specialization allows students to derive results in the professional world by efficient techniques and innovative ideas. The curriculum is well-designed and balanced and has concepts and strategies that students can practically apply in the workplace.
This degree along with marketing, business management, and human resources can allow students to pursue careers in a wide range of industries and fit into diverse work cultures while also networking with talented individuals.
University of Michigan Dearborn
With a Bachelor of Business Administration degree from the University of Dearborn, students will be well-equipped with the tools and techniques required to target consumers on different online platforms. Email marketing, social media marketing are important learning points in this degree. This allows students to be able to create marketing campaigns that suit different media channels and can effectively target a specific audience. This also improves their research and critical thinking skills as they have to come up with new ideas to engage consumers to buy the brand.
Johnson and Wales
This is another popular name when it comes to pursuing a degree in marketing. If you specifically want a degree in digital marketing then Johnson and Wales University offers a BS in Digital Marketing and Social Media.
The core areas that the degree focuses on are social media marketing, CRM strategy, advertising on digital platforms, and technology. They also have a wide variety of other courses to choose from. This helps students develop a passion for what they want to do in their life.
Conclusion
Digital marketing is a good field to pursue a career in. There are so many career opportunities that are emerging. Every industry in the entrepreneurial landscape requires a digital marketer to deliver information regarding their products to their customers. If you have a degree you have better chances of getting a good job. So, you should always consider pursuing one.
Author’s bio:
Eric Wyatt is a digital marketer and writer. He has conducted many kinds of research in the field of marketing and digital marketing. He loves sports and in his free time, you can find him on the tennis court or the gym.
