In a world where our attention span keeps dropping by the minute, it’s no surprise why YouTube Shorts is such a success. After all, it seems all social media platforms are currently trying to leverage short-form videos and mobile friendliness. YouTube is no exception.
That said, as a marketer, creating YouTube shorts content will ensure your brand reaches more eyeballs and potentially boosts your brand awareness. However, learning how to get views on YouTube shorts is another beast altogether.
Thankfully, this article is in your best interest. We’ve researched high and low and finally came up with the top 9 ways that guarantee getting you more views on Shorts. So, strap in, and let’s get started!
9 Proven Ways to Get More Views on YouTube Shorts
Here are our nine tested and proven ways that you can employ to get more views on YouTube shorts.
1) Optimize Your Shorts Videos
Like most elements of YouTube, shorts also have highly rank-optimized content. Therefore, if you want your YouTube shorts content to reach your target audience, you’ll have to learn how to optimize your videos for shorts properly.
Start by researching your target keywords depending on your niche and audience. The best way to do keyword research is using Google Trends and Keyword Planner. Then, cleverly insert the keywords into your video’s title, description, and tags.
2) Use Hashtags Effectively
Another incredible way to improve your visibility and boost your views is by adding hashtags to your video titles. But that’s ideally not the only hashtag you should have in your video content. You can include target keywords as hashtags in your shorts to boost your discoverability.
When YouTube viewers tap a hashtag included in your short video, it takes them to the official hashtag page for that specific topic. And in there, they can explore tons of videos covering the same subject.
That’s where you want your videos to be featured just in case other YouTubers have included the same keyword in their content that’s similar to yours. This technique will effectively boost your discoverability by using specific hashtags and keywords.
3) Post Your Shorts at the Best Time
You must learn how to identify the right posting time to increase your views on shorts. And the best way to do this is by using your channel’s analytics section. Ideally, you want to post at least 2 hours before your channel’s prime time, when your viewers are most active.
Go to the studio section, then click on analytics. Next, go straight to the audience section. YouTube will show you a report of when your audience is most active and their demographics. However, remember that this report only shows when your viewers are on YouTube.
That doesn’t necessarily mean that this is when they will watch your videos. But you can use this information to capture their attention with the rest of the techniques in this article so they can finally click on your shorts.
4) Buy YouTube Shorts Views
YouTube Shorts is an incredible way to build your brand and reach as many people as possible. The more views, the more the YouTube algorithm pushes your content to a broader audience. So, why don’t you just Purchase YouTube Shorts Views, at least to get started?
Media Mister offers a safe, simple, secure way to buy YouTube Shorts views. If you buy Shorts views from them, you will get 100% authentic views from real accounts, a secure payment method, a high retention rate, and a Money-Back guarantee.
5) Ideal Length for YouTube Shorts
YouTube Shorts offers about 60 seconds that you can use to get your point across. However, if you can tell your story within a shorter time, then it’s okay to work with that. In fact, most viewers consume shorter videos faster.
That means you must make every second count and cut all dead scenes in your clip if possible. Therefore, once you have the full story covered in your Short video, don’t add anything to the content. Chances are, if your content is long and has dead scenes, people will swipe away.
6) Promote Your Shorts Across Platforms
Another effective way to get more views is sharing your Shorts content on other platforms such as Facebook, Twitter, and Instagram. Cross-promoting leverages your already existing viewers by luring their attention to your YouTube channel.
You can share behind-the-scenes videos of your creativity process to create excitement in your existing audience. That will give them a nudge to want to check out your YouTube channel. You can also share your best-performing video on social media platforms.
Generally, if your video is performing well on Shorts, it will likely perform equally well on social media platforms. That will help you create brand awareness on all platforms, which will likely lead all your existing traffic back to YouTube.
7) Create Attractive Thumbnail
Thumbnails and titles are like your storefronts. They attract potential customers to want to check out the content in your video. Take some time to design clickable thumbnails that will give your viewers a sneak peek of what to expect when they finally click on the video.
Don’t just take a portion of your existing video and use that as the thumbnail. Ensure you’ve gone out of your way to create a unique, visually appealing thumbnail that will intrigue anyone who looks at it.
The best place to start is by checking what your competitors are doing and incorporating that into your existing thumbnails. Remember to add a touch of your unique creativity to your thumbnail.
8) Use Trending Music
YouTube became a big name thanks to its vast music library. And you can use this feature to your advantage. We have a new trending music or sound that’s making waves almost every day. Take your time to add that to your videos.
Trending music or sounds garner a lot of traffic you can lean on to get more views of your shorts. However, ensure you check if the sound is available for use. Additionally, ensure the music or sound positively impacts your brand voice.
9) Analyzing Shorts Analytics
Finally, once you’ve implemented all the above tips, it’s time to check out how your channel is performing. YouTube has an elaborate analytics section that lets you monitor your engagement, watch times, and target audience.
Such a rich data section can help you understand the strategies that are working and which might need a little more adjusting. Always check your analytics section after 48 hours of incorporating a new strategy. That way, you can learn if it’s working or not.
The best part about this section is that it offers real-time data that you can use to make quick strategic changes to your marketing strategies. For instance, you can check out the best-performing short videos and use the same technique to create the rest of your content.
Conclusion
And that’s it! Incorporate the above tips one by one while monitoring your analytics section and make adjustments whenever necessary. Above all, be consistent and patient with your content strategy. It might take a while before you can notice drastic improvements in your YouTube Shorts views.
